All Strategy articles
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NewsUnited CEO declares ultra-discount airline model dead
United Airlines CEO Scott Kirby has pronounced the era of ultra-discount airlines in the USA over, as carriers like Spirit and Frontier struggle financially and rush to revamp their business models.
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NewsSouthwest mulls European flights and airport lounges
Carrier’s chief executive Robert Jordan says ‘everything is on the table’ as airline continues transformation of its traditional low-cost model
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NewsSouth Korea’s T’way Air to rebrand as Trinity Airways under new owners
Low-cost operator T’way Air will be rebranded as Trinity Airways as part of a wider revamp of its corporate identity under new owners Sono Hospitality Group.
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NewsAvelo Airlines secures largest investment since pre-launch fundraising round
Low-cost carrier secures undisclosed amount in Series C funding while claiming profitability in four of past five months.
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NewsQantas slashes executive pay by 15% after data breach
Qantas has slashed short-term bonuses for its senior leadership, following a cyber breach in late-June which exposed millions of customers’ personal data.
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NewsEngine issues and lease terminations among forces driving Spirit’s latest bankruptcy filing
The Florida-based ultra-low-cost carrier blames engine recalls and unexpected lease cancellations for its second Chapter 11 filing in less than a year.
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NewsWestJet orders 67 Boeing jets including Max 10s and 787s
Calgary-based discount airline secures significant fleet expansion with options for 29 additional aircraft, doubling its Dreamliner fleet while maintaining all-Boeing status.
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NewsSpirit Airlines files for Chapter 11 bankruptcy protection again
Florida-based Spirit Airlines has entered Chapter 11 bankruptcy protection for the second time in less than a year as the discount carrier seeks comprehensive restructuring to secure its long-term future.
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NewsKenya Airways laments grounded 787s as it swings to first-half loss
Kenya Airways has welcomed the return to service of one of three grounded Boeing 787s in July, after a financially and operationally challenging first half of 2025.
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NewsCapital A sets 11 November target for AirAsia divestment
Malaysia’s Capital A aims to divest its aviation business on 11 November, as it enters the “last leg” of the long-drawn reorganisation process.
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NewsAtlas Air deploys new 777 freighters for Etihad and DSV
US cargo carrier assigns two recently delivered Boeing widebody freighters to support Middle Eastern airline and Danish logistics provider on strategic routes.
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News‘No quick fix’ on engine reliability issues even as groundings slowly ease: Air NZ CEO
Air New Zealand expects engine-related aircraft groundings to ease slightly in the first half of 2026, as it warns of the “significant impact” the issue has on its financial performance.
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NewsSouthwest strikes new interline agreement with transpacific carrier Eva Air
After long resisting forming international partnerships, Southwest has in recent months reached mutually beneficial agreements with Icelandair as well as Taiwanese carrier China Airlines.
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NewsUS airlines clash with DOT over Mexican partnerships
Carriers argue joint ventures benefit consumers as regulatory battle intensifies amid US-Mexico aviation dispute
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NewsPSA Airlines’ growth push continues with appointment of first-ever chief operating officer
PSA, a wholly owned subsidiary of American Airlines, says that Chris McCartney stepped into the COO role on 20 August. He reports directly to chief executive Dion Flannery.
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NewsAir Europa accepts investment offer from Turkish Airlines
Turkish Airlines has disclosed that its offer to acquire a minority stake in Spanish operator Air Europa has been accepted.
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NewsAir Canada slowly restarting operations as flight attendants tentatively agree to end strike
Air Canada and regional subsidiary Air Canada Rouge plan to “gradually restart operations” across their networks as a punishing flight attendants’ strike could resolve with a return to work on the evening of 19 August.
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NewsQantas fined A$90 million for illegal layoffs during pandemic
Qantas has been ordered to pay A$90 million ($58.6 million) by the Australian federal court, for illegally sacking more than 1,800 ground handlers during the Covid-19 pandemic.
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NewsSpirit Airlines warns of ‘substantial doubt’ over survival
Florida-based Spirit Airlines has issued a stark warning about its ability to remain operational beyond 12 months, as the recently-bankrupt carrier struggles with persistent weak travel demand and deteriorating financial conditions.
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NewsFlorida-based airline start-up Argentum plans to revive Silver Airways brand in Alaska
Newly established Argentum Airways has stepped in with a plan to acquire Silver’s air operator’s certificate and restart operations, after Silver ceased flying across its network in the Southeast USA and Caribbean in June.